Plum NaturStudio All-day- wear Kohl Kajal: Review & Swatch

Hey everyone,
Makeup is incomplete without Kajal. One
stroke of a kajal on eyes can change the whole game, it brings depth and definition to
the eyes. I think eyes are the most beautiful yet sensitive parts of our body,
so we have to treat it with right products. The brand Plum introduces their
preservative free, paraben free, mineral oil free and paraffin free Kajal
NaturStudio All-day- wear Kohl kajal in the market which attracts me to try it
out. Though I don’t have sensitive eyes but I face some fungal problems around
my eye lid area some times. So I brought this kajal in nykaa freedom sale. So
let’s start with the review.

INR: 425/- only Kajal and 575/- with the

It available at their own website as well as and

Company Claims:
the first time in India, an ophthalmologically approved kajal pencil with a gel-liner
like performance. 100% smudge-proof, water-proof single-swipe
brilliant black kohl-cum-liner that’s also gentle on your eyes.
to NaturStudio. Where it’s all about the glam, minus the harm. Get the look of
a gel liner in a simple pencil format. Easy to use, studio finish & filled
with goodness.
 Soft, creamy, gel-based single-swipe darkest
 100% smudge-proof and water-proof
 Brilliant black that looks “just
applied” even after 12 hours.
 Preservative-free, paraben-free, mineral
oil-free, paraffin-free
 Dermatologically and ophthalmologically
tested & approved
 Rich in Vitamin E for care and
 100% vegan formula, not tested on
 Full-size 1.2g pencil – 4 times the
kajal found in twister kajals (which contain 0.31g). Lasts at least twice as
 Made in Germany”

My review on Plum NaturStudio All-day- wear Kohl Kajal:

Packaging: It comes in a purple colored
pencil form in which all detail like brand name and other specification are
mentioned. It doesn’t come with its own sharpener if not bought along with
which I think a downside. The packaging is sturdy and travel friendly.
Color: The color is Rich Jet Black in just
one stroke.
Pigmentation and formula: Insanely
pigmented, one swipe gives the color to the fullest. Just one stroke and you
are ready to go. Formula is super creamy and soft, glides evenly. The kajal
enrich with castor oil, rice bran wax and natural Vitamin E which gives
nourishment to the eyes. It is more like a gel based kajal in pencil form.
Color payoff: Plum Natur studio kajal is
rich in color, gives the blackest black finish in one swipe. It has an amazing
color payoff. It has gel eyeliner like consistency which gives the smoothest
and even finish from the right from the first swipe.
Staying power: It lasts on my eye for whole
day without smudge or budge. It was on creamier side when apply and need some
time to set. After getting set, it doesn’t move, chip, fleck and even smear. It is
truly a long lasting one. It can be removed only by a makeup remover.


  • Smudge proof and water resistance formula.
  • Smooth and creamy texture.
  • Gel based kohl in pencil form.
  • Rich in color.
  • Very much pigmented.
  • Fully opaque in just one swipe.
  • Gives most even and smooth finish in one
  • Harmful chemical free, preservative free.
  • Free from Paraben, paraffin free and
    mineral oil.
  • Cruelty free vegan product.
  • Rich in vitamin E which gives nourishment.
  • Comes with its own sharpener.
  • Stays like forever.
  • Doesn’t smudge or budge.
  • Can be take-off only with makeup remover.
  • Travel friendly packaging.


  • Price.
  • Availability.
  • Sharpening causes product wastage.

Rating: 4.6/5.
Final verdict: This is so far the
smoothest, creamier, jet black kajal I have ever used. I highly recommended this kajal to everyone to give it a try.
If you try this Kajal do let me know  your experience in comment below. I would love to hear from you. 

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