Plum NaturStudio All-day- wear Kohl Kajal: Review & Swatch

by - November 26, 2016

Hey everyone,
Makeup is incomplete without Kajal. One stroke of a kajal on eyes can change the whole game, it brings depth and definition to the eyes. I think eyes are the most beautiful yet sensitive parts of our body, so we have to treat it with right products. The brand Plum introduces their preservative free, paraben free, mineral oil free and paraffin free KajalNaturStudio All-day- wear Kohl kajal in the market which attracts me to try it out. Though I don’t have sensitive eyes but I face some fungal problems around my eye lid area some times. So I brought this kajal in nykaa freedom sale. So let’s start with the review.
Plum NaturStudio All-day- wear Kohl Kajal

INR: 425/- only Kajal and 575/- with the sharpener.
It available at their own website as well as and

Company Claims:
“For the first time in India, an ophthalmologically approved kajal pencil with a gel-liner like performance. 100% smudge-proof, water-proof single-swipe brilliant black kohl-cum-liner that's also gentle on your eyes.
Welcome to NaturStudio. Where it's all about the glam, minus the harm. Get the look of a gel liner in a simple pencil format. Easy to use, studio finish & filled with goodness.
 Soft, creamy, gel-based single-swipe darkest black.
 100% smudge-proof and water-proof
 Brilliant black that looks "just applied" even after 12 hours.
 Preservative-free, paraben-free, mineral oil-free, paraffin-free
 Dermatologically and ophthalmologically tested & approved
 Rich in Vitamin E for care and protection
 100% vegan formula, not tested on animals
 Full-size 1.2g pencil – 4 times the kajal found in twister kajals (which contain 0.31g). Lasts at least twice as long.
 Made in Germany”

My review on Plum NaturStudio All-day- wear Kohl Kajal:

Packaging: It comes in a purple colored pencil form in which all detail like brand name and other specification are mentioned. It doesn’t come with its own sharpener if not bought along with which I think a downside. The packaging is sturdy and travel friendly.
Plum NaturStudio All-day- wear Kohl Kajal

Color: The color is Rich Jet Black in just one stroke.
Plum NaturStudio All-day- wear Kohl Kajal

Pigmentation and formula: Insanely pigmented, one swipe gives the color to the fullest. Just one stroke and you are ready to go. Formula is super creamy and soft, glides evenly. The kajal enrich with castor oil, rice bran wax and natural Vitamin E which gives nourishment to the eyes. It is more like a gel based kajal in pencil form.
Plum NaturStudio All-day- wear Kohl Kajal

Color payoff: Plum Natur studio kajal is rich in color, gives the blackest black finish in one swipe. It has an amazing color payoff. It has gel eyeliner like consistency which gives the smoothest and even finish from the right from the first swipe.
Plum NaturStudio All-day- wear Kohl Kajal

Staying power: It lasts on my eye for whole day without smudge or budge. It was on creamier side when apply and need some time to set. After getting set, it doesn’t move, chip, fleck and even smear. It is truly a long lasting one. It can be removed only by a makeup remover.


  • Smudge proof and water resistance formula.
  • Smooth and creamy texture.
  • Gel based kohl in pencil form.
  • Rich in color.
  • Very much pigmented.
  • Fully opaque in just one swipe.
  • Gives most even and smooth finish in one application.
  • Harmful chemical free, preservative free.
  • Free from Paraben, paraffin free and mineral oil.
  • Cruelty free vegan product.
  • Rich in vitamin E which gives nourishment.
  • Comes with its own sharpener.
  • Stays like forever.
  • Doesn’t smudge or budge.
  • Can be take-off only with makeup remover.
  • Travel friendly packaging.


  • Price.
  • Availability.
  • Sharpening causes product wastage.

Rating: 4.6/5.
Final verdict: This is so far the smoothest, creamier, jet black kajal I have ever used. I highly recommended this kajal to everyone to give it a try.
If you try this Kajal do let me know  your experience in comment below. I would love to hear from you. 

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